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Monday, May 15, 2017

5 Most Impactful Mobile UX Trends for 2017

5 Most Impactful Mobile UX Trends for 2017
Judging by the amount of buzz created by the end of 2016, this year will focus on the cat-oriented interface, artificial intelligence, reactive design, as well as virtual and augmented reality in the universe of mobile applications. To succeed and create useful and functional applications must prepare for new challenges. Therefore, it is important that we identify the biggest trends of the time.

Here are some of the most pressing trends in mobile UX for this year:

1) Conversational Interface

According to a recent study, the average user only uses about three applications often and one of them is usually a messaging application. People like to talk, so everyone wants to enjoy and take advantage of the trend. But while doing this, it is also important to create unique features. For example, Luka application, which allows communicating with the robot on a number of topics ranging from restaurants, daily news thermonuclear physics.

This is why communication platform activated by voice, powered by artificial intelligence will be more popular, both as stand-alone applications and integrated functionality.

We have seen what the virtual assistant Siri-like Apple, Amazon and Microsoft Echo Cortana will be able to do it. As the technology progresses, we can expect that the conversation interfaces to be the best success in 2017.

2) Analysis of the user experience

Mobile applications are long enough for everyone to know their potential. We can safely conclude that it is only used by young people and by technology, but by everyone. And, users are aware that they can get the best of which he makes them more demanding.

To get the best user experience, it is important to note that users do not use the application the way they were intended. This causes them to get frustrated and leave a negative review about the application. Therefore, it is very important to have good communication and study the individual user experience to improve the application.

The study of the experience of users of these applications can be done through qualitative analysis tools, such as recording user sessions and thermal plan. The use of these tools, developers can eliminate the bug, locate weak areas and develop a more intuitive interface. Qualitative Analytics helps developers ensure that their applications are being used correctly. This trend will certainly increase significantly and have a great impact on the user experience.

3) Personalization in UI Design

The customization of the user interface design is similar to the "responsive design". The difference between them is that responsive design provides a website adapted to the layout of a wide range of devices such as HD 4K TV or monitor telephone. And, customizing the user interface design (or design age-appropriate) can be compared to a design adapted to providing a person.

This can be done with the help of metadata available, that is to say, the use of information provided by a user through the application, the application or through a variety of platforms/applications. They can provide information on how the font size should be increased, the level of light must be reduced or flashing images and sounds will be eliminated. It can be expected that the design of the user interface of a mobile application further away from the focus on the device and become more user-oriented.

4) VR / AR

Enhanced technology and virtual reality (VR & AR) is another promising direction to completely change the way we see and use that application. The concept of AR and VR began to have an impact on the mobile industry.

This concept has become a possibility for mobile devices can now offer a huge amount of processing power. Galaxy S7 Edge, Google Pixel and Xiaomi Mi 5 all have screens RV ready for use and is available in the market.

VR and AR have great potential in areas such as tourism, construction, procurement, education, and communication. For example, "visit" a tourist area before visiting this place, walk around the new house before the renovation, try on clothes before buying, learn anatomy so do not think there are ten years old or responding to a virtual conference room.

A good example of this technology is an application made of fabric designed by Tail web allowing customers to test the design of the trays in textiles and tools, helping to finalize the practical way of products.

In addition, an interactive platform called Tailor-I was launched by Textron, which can be used to select custom clothing. It's like your stylist online and your tailor that allows you to choose necklaces, cuffs, lapels, patches and more. The selected item can then be combined and the clothes displayed immediately.

With the appropriate infrastructure in place, the AR and VR technology for mobile will soon become more concentrated.

5) Navigation

Another trend that certainly takes is to provide alternatives for users moving in an application. At present, there are three navigational problems in the application: linear navigation, burgers, and menu navigation on the one hand (the application can not be used with one hand on the big smartphone).

The linear navigation allows users to navigate through the application of the same. Uber is a good example because the user must follow a similar path: 1) Define a pickup location, 2) Set the destination, 3) Press the 'request', 4) evaluate the pilot. What to expect creative new navigation solution that allows users to move freely within an application. A good example is the Amazon Shopping, where users can browse a number of categories without having to travel to a specific path for access.

The problem with navigation using a hand should also stop slowly. These days, most smartphones are big enough and people will not be able to reach the corners with one hand. A good solution would be the establishment of a more intelligent navigation system that takes into account how users use the smartphone.

In addition, most people do not love the burger menu and is considered the main cause of the interaction of the user.

All this means that this person will be a lot of parallax scrolling (like a Google Maps), the non-linear navigation and removing the burger menu.

user experience may be completely revamped with new navigation solution. As mobile devices become increasingly faster and more efficient, applications must comply and be more robust and personalized.


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